Yes, I am an Olympic geek. Totally admit it. I like the whole thing – the spectacle of it all, the competition of course, the culture, the sob stories, the history, the international spirit and ideal, the obscure events (Modern Pentathlon), and of course the raw commercialism and pure excess. It is great entertainment for two weeks, served up in wonderful prepackaged clips and snippets.
But what I love most about the Olympics is that sometimes there is a very special someone who comes along and has “that moment”. They rise to the occasion, they not only win, but they capture the moment, they create a legacy and memory that lasts a lifetime. But it is how they then go on to literally make a business and career out of that moment – the business side of me is always in awe.
Think about it – Bruce Jenner, Mike Eruzione, Mary Lou Retton, Nadia Comaneci – all had their moment a generation or more ago, yet they all quite literally live in our public consciousness. They have made a career out of their moment. Pitching products, reality television, motivational speaking, coaching, consulting or just flat being paid to be places, they have parlayed a moment in time, one opportunity, into a lifetime of success. Pretty amazing really.
For all of us, there is a moment of opportunity that is out there waiting to be seized. Granted, it might not be on a stage quite as vast as the Olympics, but that moment is out there. It might not be on the track, in the gym or on the ice; it might be at work, at home, in the community, or quite literally anywhere. The key for everyone is to be ready to seize that moment when it comes.
It is easy to poke fun and say that “they only did that one thing…once”, but there were years of toil and sweat, practice and pain, sacrifice and focus that went into earning their opportunity. They were ready to seize their moment. Then to parlay that moment into a lifetime of success…just amazing. It is available to all of us if we follow their Olympic example and seize the opportunities that are out there. Prepare, train, focus, perform, achieve…and maybe parlay that moment into a lifetime business.